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VIAUTO Press The Fast Forward Key To Accelerate The Building Of A World-Class Chinese Brand

2024-06-21 15:19:48
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On August 30th, 2023, Rizhao Hongri New Energy Automobile Co.,Ltd and Eco Green Motors Limited officially signed a strategic cooperation agreement on market development cooperation in Pakistan. This cooperation represents Viauto's determination to deeply cultivate the Pakistani market and also demonstrates Viauto's strong resilience in the global new energy vehicle transformation.

Eco Green Motors Limited, as a leading player in the Pakistani automotive industry with strong capabilities, is deeply cooperating with Viauto Motors. This is also a strong alliance of brand advancement and complementary advantages. The two sides will work together in the Pakistani market to create a win-win situation. As one of the largest automotive markets in South Asia, Pakistan has enormous potential for automotive demand. This cooperation between Viauto Motors and Eco Green Motors Limited aims to achieve comprehensive growth in market share and market share in Pakistan through deep cooperation between the two parties. Viauto Motor's products will be localized in Pakistan, with plans to launch the first car locally in August, 2024. The annual production will reach around 10000 units and the annual sales revenue will reach 100 million USD in the future.


Manufacturing is upward, leveraging technological advantages. Before signing the contract, Eco Green Motors Limited represented the team to visit Viauto Motor's Qingdao headquarters and Wulian base, to gain a deeper understanding of Viauto Motor's comprehensive strength, product advantages, and future strategic planning. Eco Green Motors Limited highly praises Viauto Motors for its outstanding performance in technological innovation, product matrix, and manufacturing capabilities. Both sides will actively advance in new energy, smart driving, driving experience, safety assurance, and basic research and development through this cooperation, and provide higher quality products and services for the Pakistan automotive market.

Accurate positioning, creating classic products. The BOMA is a five door, four seat large space pure electric car developed by Viauto Motors based on market orientation and user needs, in response to the pain points of small space and inconvenient boarding and alighting in cars of the same class. BOMA has introduced the "K-CAR" concept, with a small body and large space for loading, making it very suitable for family travel. At the same time, the BOMA offers three range options, 130KM, 200KM and 300KM, which meet the household commuting radius of most consumers. It is environmentally friendly and economical, helping to achieve the "dual carbon" goal while also saving travel costs. In the future, Viauto Motors will continue to explore changes in consumer trends, meet the needs of users in multiple scenarios, provide richer products for the Pakistani market, and further activate the potential of the Pakistan automotive market.

Going global and localizing overseas cooperation. From the export of whole vehicles to the export of brands, the rise and successful export of local brands represent the rapid development of China's automotive industry in the field of new energy. This time, Viauto Motors signed a contract with Eco Green Motors Limited and produced the entire vehicle locally, which is an important step for Viauto Motors to expand into the South Asian market and also the first step widely recognized by the global market. Previously, Viauto Motors had engaged in deep cooperation with overseas markets such as Vietnam, Philippines, and Thailand. In the future, it will work with more overseas partners to jointly promote the popularization of new energy vehicles on a global scale.


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